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The brand's spokesperson broke the news on social media.
March 25, 2014
By: Jamie Matusow
Azzaro’s ad campaign, for the fragrance Azzaro Pour Homme, features Ian Somerhalder of The Vampire Diaries. The actor posted the first look of the ad on his Instagram account – as well as 12 more photos and two videos from the campaign. And it seems to be a trend – the role of a brand’s spokesperson has evolved to include breaking news about new launches on social media.
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